Welcome to Aura Stitchby Annie Threads
Where Tradition Meets Contemporary Elegance
Shop the Collection
Four edits, one wardrobe — woven, printed and finished in small runs.
New Arrivals
This week's cut of the loom — most in limited numbers, so they rarely come back.
- NewQuick add
- NewQuick add
Rayon cotton suits
Hand printed cotton · Zed Black ,Nagpur Orange, pista green
₹2,500Was ₹3,70032% off
Dress for the Moment
The same wardrobe, read four different ways — from a wedding week to an ordinary Tuesday.
Collection 01 — RoohAura specialCollection
Rooted in Indian craftsmanship. Designed for the woman of today. Rooh gathers twenty-two pieces made alongside weavers we have worked with for years — unhurried cloth, softened edges, and drapes that hold their shape from morning to midnight.
- Weave
- Chanderi & mul
- Pieces
- Twenty-two
- Made in
- Bhuj, Gujarat
Our Bestsellers
The pieces our customers keep coming back for, and keep re-ordering in new colours.
- Bestseller
- Quick add
- BestsellerQuick add
Georgette indo western dress
Georgette silk · Wine , red, yellow, lemon yellow
₹3,500Was ₹6,00042% off - Quick add
From the artisan’s hands
to your wardrobe.
Every piece begins on a loom, not a machine floor. We work directly with four weaving clusters across India, pay upfront, and keep our runs small enough that each length of cloth can still be checked by hand.
- ChanderiMadhya Pradesh
- BanarasiUttar Pradesh
- Hand EmbroideryLucknow
- Handwoven CottonWest Bengal
